EOS, which stands for Evolution of Smooth, is incredibly popular for its sphere-shaped lip balms that have been a craze since some of the most popular celebrities started pulling them out of their purses or showing themselves using the lip balms in music videos (Allure). The rollout of EOS Crystal was huge deal for EOS fans, which have often been described as cult-like due to their passion for the beautiful little lip balm spheres. EOS is rare to make changes, but it is also known to listen closely to what fans want. Many people were asking for a vegan option and EOS listened. The EOS Crystals are completely friendly to vegans and are also gluten free.
For the first time ever, EOS has rolled out a product that is completely wax free and is also completely crystal clear, hence the name. Also, the EOS Crystal is the first ever EOS lip balm that isn’t completely round. It has a slightly slanted tip that will allow for a bit more precise application to the contour of the lips. As if those changes weren’t enough, the EOS Crystal contains several natural oils, including Shea Oil, Coconut Oil and Avocado Oil. Like all EOS lip balms, the EOS Crystal is free from paraben products and never tested on animals.
The EOS Crystal comes in just two flavors, which is on track with EOS’s dedication to having a sleek, concise line of products. The first EOS Crystal is Hibiscus Peach. This comes in a delicate pink sphere and has all the flavors of a tropical summer day. The second sphere is Vanilla Orchid and the flavor and scent are incredibly delicate and feminine. The EOS Crystal has officially rolled out in lifestyle stores everywhere and is also available on the Evolution of Smooth website.
The lip balm industry is not one that’s often in the spotlight. So, when EOS, Evolution of Smooth started placing their tiny spheres of lip moisturizer at the checkout counters of our favorite convenience store, everyone was eager to know what EOS was all about (mapleholistics.com). Since their launch, the company has won the hearts and wallets of today’s consumer through their unique packaging and moisture packed balms. Now, the trendy lip balm company is upping their game. Their newest addition to vegan crystal lip balms has once again placed them at the top of the list for consumer favorites.
EOS received an overwhelming amount of positive feedback from fans and uses on their vegan crystal flavors, which to no surprise, sold out in store in just one day. Gone are the days when Chapstick led the lip balm industry. EOS has completely transformed lip balm from the inside out. The variety of colors, flavors, and benefits offered through these tiny spheres are a major leap from those boring, tasteless sticks of moisture that once filled store shelves.
EOS has always been known for their petite packaging design, but the new crystal vegan line is clear, organic and free of any animal byproducts. This means that virtually everyone can now enjoy the benefits of EOS petite, moisture-packed lip balms. The popular brand offers much more than just unique lip balms, customers can also choose from a variety of hand lotions, and shaving creams, all with the same benefits. For EOS fans and lovers, the company promises to continue innovating, introducing new balms and flavors regularly.
I have a new favorite product and it’s called Vegan Crystal Lip Balm by EOS (Evolution of Smooth, for those who aren’t familiar with it). This lip balm is so amazing! It goes on smooth, it makes my lips super soft, and the best part is that it is 100 percent vegan. No beeswax, no lanolin, no animal byproducts of any kind are in this lip balm (mapleholistics.com). Now everyone can use EOS’s lip balms. It comes in the classic egg shape-like EOS’s other lip balms, but its clear like a crystal (hence the name). There are two scents that you can choose from: Hibiscus Peach and Vanilla Orchid. It also is available in a scentless stick shape as well.
EOS is a company that has been going strong ever since it entered the lip balm market. It started out at Walgreens, and is now in many major retail outlets across the country. I remember seeing one of the first EOS commercial on television–a happy woman walking down the street who pulls out this egg-shaped container and rubs it on her lips. I was immediately intrigued and just had to know what that happy looking stuff was. I wasn’t the only one–women were so excited about EOS’s lip balms that their sales quickly surpassed Chapstick and Blistex, two lip balm companies that have been on the market for decades.
EOS has changed the way we buy and use lip balms forever. No more boring sticks of lip balm that gets lost in your purse, misplaced, or dirty around the cap. Besides the Crystal Lip Balm that is vegan, all of EOS’s other lip balms are organic so we don’t have to worry about harsh chemicals being put on our lips. EOS’s products are truly amazing and my lip regime will include the Vegan Crystal Lip Balm everyday.