In one of their latest online reviews Newswatch has done it again! The revolutionary tech review TV channel and website has provided another business with the means to spread their product to consumers in the most effective way. In this day and age Newswatch is a leader and a vital bridge between consumers and producers. It wasn’t always like this as this company has been working diligently for over 20 years.
First broadcasting on March 1990, the show initially was about financial struggles and information regarding those type issues. However, this didn’t last long as hosts Susan Bridges, Andrew Tropeano, and Michelle Ison quickly expanded their subject matter to include technological, health, and lifestyle products and services. They’ve been doing very well ever since hence they are the recipients of the national videographer award and the Silver Telly Award. The influence and reach of their brand of tech review has become vast as many guests have been featured on the show such as Jennifer Lawrence, Woody Harrelson, Carrie Underwood, Cee Lo Green, and even athletes likes Joe Montana and Jerry west. Their empire in recent years has grown even larger with the inclusion of their online branch of content including a website, all major social media platforms, and a YouTube channel with over 4,000,000 views.
Though they are heavy with accolades do they really perform their job that well? The company Contour can provide a testimony of that. Just recently Contour worked with Newswatch to get a product review of their latest product, an ergonomic workstation dedicated to helping consumers get more work done without the stress on their body. Contour’s goal was to reach a broad audience of homes through both tv and online components to maximize exposure and increase sales. Newswatch helped them to do just this with a 1 minute and 21 second video breaking down the features and purpose of the product being advertised. In just that short time all the features and expansive parts were touched upon and explained to a tee. The simple and to the point video spawned massive success for contour as the video reached over 95 million households, was seen in over 200 U.S. markets, and online campaign received 697,924 online impressions. According to Bret Hudson (a manager at contour) Newswatch helped propel Contour’s product to the next level as he exclaimed ‘We really appreciate the overall quality of the video that was produced, and we have seen a very positive response in our sales of our workstations from it. Thank you!”. It looks like Newswatch and its power to promote and review isn’t slowing down any time soon.