Sushi Itto is a very successful Japanese style restaurant food chain. They have been operating in Mexico for quite some time now and have seen many improvements over the years. Much of this success can be contributed to Sushi Itto’s Franchisee, Omar Yunes. Yunes first bought the franchise when he was 21 years old and has since opened up an additional 13 units. He has roughly 400 employees which he manages and keeps track of very well. In light of all his accomplishments, Omar Yunes was named Best Franchisee of The World in the 2015 international competition that took place in Florence, Italy. This event takes place every year and representatives from all across the world come together to recognize great leaders. There were people from places like Hungary, Portugal, Spain, France, and even Mexico.
Franchisees are judged based on multiple factors. They want to see someone who is able to encourage and motivate employees, someone who creates an immense amount of savings, and a leader who puts new policies and procedures in place that benefit the company. Omar Yunes successfully did all of these things. One of the judges, Diego Elizarrarras, spoke about the relationship Omar Yunes created with Sushi Itto. They could tell that the relationship was not like the traditional one normally seen, but that it was unique and very personable. Another notable contribution Omar Yunes made was that he implemented new control measures to help the brand stay successful.
Omar Yunes is one of the first people from Mexico to represent the country at the Best Farnchisee of the World competition. Another man who was competing against Omar Yunes, also from Mexico, was Iván Tamer. He is Franchisee of Prendamex. Prendamex is a series of Pawnshops located in and throughout Mexico. Ivan Tamer was recognized for the tools he created which helped implement a new marketing system. Many people are already trying to simulate this system because of the success he has had with it thus far. Together, these two men are getting Mexico the recognition they deserve.